For luxury and premium Shopify brands
Find out exactly what's holding back your organic sales. A senior, hands-on review of your Shopify store and a clear roadmap of what to fix first. One fixed fee, no fluff.
£1,500 one-time fee. Report in 5 working days. No contract.
Brands I work with, or have worked with
Beautiful sites, minimal copy, creative product names and a few too many apps. Brand search looks great, but almost nobody finds you through category searches, and you can't see why.
The audit gives you that answer. Not a 200-page automated report, but a senior review from someone who has done SEO for Chanel, Bally and Orlebar Brown, with every recommendation tied to revenue.
What you get
Crawl, indexation, canonicals, duplicate URLs, faceted navigation, speed and app bloat. The structural stuff that quietly caps your growth.
Where your competitors rank and you don't, and which category searches bring in new, high-value customers.
How well your key pages match what people search for, with specific fixes that respect your brand tone.
How ChatGPT, Gemini and Google's AI results describe your brand, and what's stopping them recommending you.
Every issue ranked by impact and effort, written as tickets your developers or agency can pick up straight away.
A call to go through the findings together, answer questions and agree what to tackle first.
Simple, fixed pricing
A quick look at how AI shopping tools see your store.
Free
Takes 3 minutes
A full technical, content and AI search review.
£1,500
One-time fee
Report delivered within 5 working days of onboarding. No contract, no hidden extras.
Results
#1
From no top 10 rankings for key non-brand terms to position 1, with position 2 for "tailored mens swim shorts".
4 yrs
A three-month SEO project that became a four-year retainer.
6 mo
A multi-locale replatform with thousands of SKUs, delivered with SEO protected.
“Roxanne has been for us a superb blend mix of analyst, strategist, ideas person and actioner (if that is a word) all rolled into one.”Oliver Hone, Assistant Director, euromic
How it works
20 minutes to talk through your store, goals and markets. No obligation.
You give me read access to Search Console, analytics and Shopify. I handle the rest.
Findings, priorities and dev-ready tickets in one clear document.
We go through it together and agree what to fix first.
Who you'd be working with
I've spent almost 20 years in SEO and performance marketing, a lot of it in-house and alongside luxury brands like Chanel, Jimmy Choo, Versace, Belstaff and Bally. These days I run Odessa as a founder-led consultancy, so there are no account managers or juniors between us. You talk to me, and I do the work.
I currently consult for Chanel UK and Canada, Orlebar Brown, House of Hackney, Anya Hindmarch and With Nothing Underneath. Every audit gets the same senior attention.
A full technical, content and keyword review of your Shopify store: crawl and indexation, site structure, collection and product pages, internal linking, structured data, speed, competitors and how AI search tools see your brand.
You'll have your report within 5 working days of onboarding, followed by a 1:1 call to walk through it.
No. The audit is a review only. Everything comes as recommendations and dev-ready tickets, so your team stays in control of what goes live.
No. It's a one-time fee of £1,500 with no contract. If you'd like help implementing afterwards, we can talk about that separately.
Luxury and premium brands on Shopify or Shopify Plus who want to know exactly what's holding back organic growth, and what to fix first.
Yes, and it's often the best time. I can review the staging site so issues get fixed before launch rather than after.
Book a 20-minute call and tell me about your store. No obligation, no jargon.
I reply to every enquiry myself, usually within one working day.